As good as our intentions may be, the way we address 
bullying may actually encourage more bullying.
When two children at recess get into an altercation, a bully and the student they repeatedly target, we see teachers or administrators place the two of them in a room for mediation. This often communicates that little to no discipline will occur and the bully can repeat his or her actions. Sometimes this sends a signal to other students that they may be able to get away with the same level of bullying. For the child targeted by the bully, it may signal that they have little to no support from teachers and school administrators. For other students being bullied, it can send the message that it doesn’t make a difference to ask for help.
This document from stopbullying.gov helps highlight how we should all be aware of the results of our good intentions.